Any signage that hangs from a horizontal surface such as a roof or awning, anchored only at the top of the sign.
Under awning signs are very effective at catching passing foot or vehicle traffic, especially in a situation wherein your business is surrounding by other similarly placed businesses. Illuminated or not, under awning signage can be designed in a way to make your brand stand out from those around you.
- Eye catching – attract traffic which might otherwise have missed you
- Extremely flexible in terms of shape, illumination/non-illumination