Over four decades of expertise


Signcraft is Founded,

by Sam King in Melbourne on September 14th


NSW Branch Established


SA Branch Established



QLD Branch Established


Relocation of Signcraft Operation

to our purpose built factory in Altona North


WA Branch Established




Signcraft becomes the sole licence holder of WAYFINDIT in Australia



Signcraft continues to strive for excellence offering the Asia Pacific market the utmost quality & service in the signage industry

The Signcraft Family
Leadership Team
Together Signcraft's leadership team develop a clear vision and direction for the business.
Director / Owner
Sam King
Finance Director
Glenn Turner
Our experienced Finance Executive, enjoys working closely with others to achieve organisational success! With strong technical skills in the areas of corporate strategy, business case development & execution, corporate governance, budgeting & forecasting. Glenn brings to Signcraft accounting & taxation, financial reporting & analysis and special project execution (such as securing new office premises & securing government grants).
Product & Innovation General Manager
Justin Maroszek
Justin is a solutions focused leader of the business with profound management skills. A qualified and experienced sign writer who joined the Signcraft family over 22 years ago and over time has been involved in most areas of the business with a major focus on the development of our production and operations capability.
Working across all areas of the business from client relations and project management to design and engineering, as well as managing the offshore development of the Signcraft business, Justin provides valuable advice, guidance, assessment of designs, resolves technical design challenges and helps to maintains the team’s high level of performance and continued innovation. Working closely with our customers, his accuracy and creativity ensures buildability and the best fit for purpose solutions.
Sales General Manager
Bryce Morten
Leads our national sales teams, Bryce is a proven sales professional who leads from the front. Multi-faceted sales professional across multiple different market channels.
Human Resources General Manager
Adrian Dolling
Adrian brings to Signcraft his experience as a successful HR leader with over 25 years of executive experience within prominent global organisations such as BMW, Ericsson, Defence and Corning (NBN). He can skilfully combine innovative strategic HR initiatives with hands-on operational delivery.

Our Mission, Vision & Values

Our mission is to provide our customers with innovative, high quality signage solutions that deliver superior brand presence.

Our vision is to provide brands across Asia Pacific with exceptional signage solutions.

Our Values:
We are open and honest and always deliver on our commitments.
We collaborate as one team to deliver outstanding results for all stakeholders.
We are fast and flexible in adapting to the market place and customer needs.
The customer is at the core of every decision we make.
We constantly seek innovative opportunities to drive our business to be the best.
Make a lasting impression
Would you like to know more about us?
Thank you!